Manager of Digital Solutions
Symmetri Marketing
Chicago, Illinois
October 2011-Present

• Provide project management for all designated digital projects
• Provide Information Architecture and User Experience services for all designated projects
• Participate in new business development initiatives and support RFP responses as assigned
• Work with VP/Digital Solutions to provide top quality digital strategy ideas, solutions, and counsel to Account Teams for all designated clients and projects

Marketing Strategist + IA
Experts Exchange under RedSource Interactive
San Luis Obispo, California
October 2010-September 2011 (1 year)

• Define strategy for all onsite, Social Media, and Email Marketing campaigns
• Define target audiences, develop creative briefs and outline campaign fulfillment
• Manage production of projects through Creative, Engineering and QA departments
• Fulfill all Information Architect responsibilities

Notable Achievements: Ran first corporate sweepstakes, doubled corporate Facebook fans (+2k), increased corporate Twitter following by 10 fold (+14k)

Information Architect
Experts Exchange under RedSource Interactive
San Luis Obispo, California
March 2009-October 2010 (1 year, 8 months)

• Developed user personas, user experience workflows,
  and interactive prototypes to be used in the creation of live site pages
• Responsible for all research needed for the development of user personas, workflows and prototypes
• SEO specific research: keyword, URL and comparative site analysis

Notable Achievements: Completed first comprehensive site audit of over 800 corporate web pages, assisted in discovery as well as primary research and development of over 200 micro and new sites

Digital Coordinator
Niven Family Wine Estates
San Luis Obispo, California
June 2009-August 2009 (3 months)

• Filmed, edited, and produced videos representative
  of the Niven Family Wine Estates to be distributed to sales representatives nationally
• Generated other supplemental design work including, but not limited to, tasting notes and brochure layout

Notable Achievements: Produced first Niven Family Wine Estates commercial

Production Intern
Leo Burnett
Chicago, Illinois
June 2008-August 2008 (3 months)

• Beta tested a new workflow routing system for the agency’s largest client (went live October of 2008)
• Worked with an agency art director assisting him in the creation of ad templates to be used
  in national newspapers

Knowledge Manager
University Graphic Systems
San Luis Obispo, California
May 2008-June 2009 (1 year, 1 month)

• Duties revolved around codifying, archiving, and disseminating knowledge
  within University Graphic Systems and the Graphic Communication Department
• Managed a small team of student workers to achieve quarterly goals
• Editor and publisher of the weekly department newsletter
• In charge of University Graphic System’s wiki

Notable Achievements: Edited, produced and distributed over 15 editions of a 4 page, 4 color department newsletter called the UnderGround Scoop

Head Pressman
University Graphic Systems
San Luis Obispo, California
October 2006-June 2009 (2 years, 8 months)

• Printed the Mustang Daily newspaper through University Graphic Systems
• Duties included operating and working on the Goss Community Press
  as well as the management of webpress trainee students and employees

Co-President
Mat Pica Pi
San Luis Obispo, California
September 2008-June 2009 (10 months)

• Mat Pica Pi provides opportunities for students to establish contacts
  and build relationships with industry professionals and alumni
• Planned and ran Mat Pica Pi events and activities; hosted weekly meetings
• Coordinated fundraising, career building, and social events including
  silent auctions, career fairs, industry tours and banquets

Notable Achievements: Assisted in planning and hosting over 15 Graphic Communication events (one of which was the largest end of the year Spring Banquet of its time with over 100 paid attendees), organized and assisted in running the first ever Winter Graphic Communication Graduation

Publicity Officer
Technical Association of Graphic Arts
San Luis Obispo, California
January 2007-June 2009 (1 year, 6 months)

• Disseminated information about the Technical Association of Graphic Arts
• Assisted in recruiting new members, contacting inactive chapters to reactivate them,
  and designing the Cal Poly Chapter TAGA research journal to be entered in national conference
• Attended annual, national TAGA conferences in March

Freelance

• Freelance Graphic Designer August 2006-Present: Logo, business card, data sheet, poster and clothing design for various local clients

Recognition

• Recipient of the Graphic Communication Distinguished Dedication Award: June 2009
• Recipient of the Doc Stapleton Memorial Scholarship: 2008/2009

Digital Skills

• Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Dreamweaver, Adobe Bridge, Axure, Visio, iMovie, Microsoft Word and PowerPoint, basic HTML knowledge